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Friday, August 29, 2008

Amaya Arzuaga - Young Spanish Designer

Amaya Arzuaga (born 1970) is a Spanish designer. She studied in the UPM and in 1992 she finished Fashion Design and joined her parents' enterpreise, Elipse. In 1994, she created her own firm. She sells and shows her collections regularly in international fashion fairs like Atmosphère (Paris), Fashion Cotterie (New York), Camera Nazionale della Moda Italiana (Milan), Pasarela Cibeles (Madrid), Passarel·la Gaudí (Barcelona), and London Fashion Week(London). Amaya Arzuaga has more than 200 boutiques in Spain.

Prizes

Magacines Telva , Elle, Woman
Empresaria joven de Expansion
Arte de Vivir
Primer Premio Cibeles
Medalla de oro al een las Bellas Artes de 2005

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Wednesday, August 27, 2008

Upcoming Fashion Weeks

New York Sep. 5 - 12, 2008
London Sep. 14- 19, 2008
Milan Sep. 20- 28, 2008
Paris Sep. 30 - October 8, 2008
Los Angeles Oct. 12 - 16, 2008
Miami Jul. 18 - 21, 2008
Berlin Jul. 17 - 20, 2008
Brooklyn Sep.1- 7, 2008
Tampa Sep. 24-27, 2008
Vancouver Sep. 22-26, 2008
Fort Lauderdale May 28-30, 2009

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Monday, August 25, 2008

Fashion Media

An important part of fashion is fashion journalism. Editorial critique and commentary can be found in magazines, newspapers, on television, fashion websites, social networks and in fashion blogs.

At the beginning of the 20th century, fashion magazines began to include photographs and became even more influential than in the past. In cities throughout the world these magazines were greatly sought-after and had a profound effect on public taste. Talented illustrators drew exquisite fashion plates for the publications which covered the most recent developments in fashion and beauty. Perhaps the most famous of these magazines was La Gazette du Bon Ton which was founded in 1912 by Lucien Vogel and regularly published until 1925 (with the exception of the war years).

Vogue, founded in the US in 1902, has been the longest-lasting and most successful of the hundreds of fashion magazines that have come and gone. Increasing affluence after World War II and, most importantly, the advent of cheap colour printing in the 1960s led to a huge boost in its sales, and heavy coverage of fashion in mainstream women's magazines - followed by men's magazines from the 1990s. Haute couture designers followed the trend by starting the ready-to-wear and perfume lines, heavily advertised in the magazines, that now dwarf their original couture businesses. Television coverage began in the 1950s with small fashion features. In the 1960s and 1970s, fashion segments on various entertainment shows became more frequent, and by the 1980s, dedicated fashion shows like FashionTelevision started to appear. Despite television and increasing internet coverage, including fashion blogs, press coverage remains the most important form of publicity in the eyes of the industry.

Fashion Editor, Brooke Kelley said, "There's a misconception in the industry that TV, magazines and blogs dictate to the consumer, what to wear. But most trends aren't released to the public before consulting the target demographic. So what you see in the media is a result of research of popular ideas among the people. Essentially, fashion is a group of people bouncing ideas off of one another, like any other form of art."

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Friday, August 22, 2008

Lisa Ho - Strong Presence in Australian Fshion Industry

Lisa Ho (born 1963) is an Australian fashion designer born in Albury, on the New South Wales and Victorian border.The Lisa Ho brand has continued to build into one of the most recognised brands in Australia and has a strong celebrity following with the signature pieces being worn by Delta Goodrem, Bec Cartwright, Sarah Wynter, Elle Macpherson, Sarah Michelle Gellar, Olivia Newton-John and Jennifer Lopez. Her international reputation was first recognized during the Sydney 2000 opening ceremony, which featured a special Lisa Ho designed segment celebrating her role in Australian fashion. Lisa was also asked to design the gown worn by Olivia Newton-John for her performance to welcome the Olympic athletes. Ho now employs 70 staff, which doesn't include outworkers, who man 11 signature stores and head office. Her label is also stocked in more than 250 boutiques worldwide, and she is seriously thinking about opening a store in Los Angeles.

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Wednesday, August 20, 2008

Intellectual Property in Fashion Industry

Within the fashion industry, intellectual property is not enforced as it is within the film industry and music industry. While brand names and logos are protected, designs are not. Smaller, boutique, designers have lost revenue after their designs have been taken and marketed by bigger businesses with more resources. Some observers have noted, however, that the relative freedom that fashion designers have to "take inspiration" from others' designs contributes to the fashion industry's ability to establish clothing trends. Enticing consumers to buy clothing by establishing new trends is, some have argued, a key component of the industry's success. Intellectual property rules that interfere with the process of trend-making would, on this view, be counter-productive. In 2005, the World Intellectual Property Organization (WIPO) held a conference calling for stricter intellectual property enforcement within the fashion industry to better protect small and medium businesses and promote competitiveness within the textile and clothing industries.

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Monday, August 18, 2008

Fashion Capitals

A fashion capital is a location which is influential in fashion and in which fashion is important. A fashion capital would be the home of many top designers, modeling agencies, and the like. Traditionally, the four major fashion capitals are Paris, London, Milan and New York. Especially in recent years, however, the importance of the fashion industry has grown in other cities globally, and other cities, such as Tokyo, are sometimes included in the list.

Other top fashion capitals include Hong Kong, Los Angeles, Melbourne, Rome, Rio de Janeiro, Shanghai, and Sydney. The Global Language Monitor's annual list of the Top Fashion Cities ranked by media exposure; the 2008 ranking, (in bracket the 2007 rank), and commentary follow.

1(1) New York - Number one for the fifth year running.
2(2) Rome - The Eternal City, again, a strong Number two.
3(3) Paris - Perhaps No. 1 in the world’s hearts and mind - but not the media’s.
4(5) Milan - Overtakes London in this survey.
5(4) London - The Elite Five far outdistance the rest.
6(6) Los Angeles - LA knocks on the door of the Elite Five.
7(12) Sydney - Sydney makes a huge move, breaking into the Top 10.
8(9) Las Vegas - The intense media spotlight improves Vegas’ ranking.
9(11) Berlin - Berlin continues its very strong presence.
10(6) Tokyo - Tokyo remains the capital of the Asian Fashion Industry.
11(8) Hong Kong - Threatening to move ahead of Tokyo.
12(24) Dubai - Massive marketing fueled by petrodollars can make an impact.
13(14) Shanghai - Vies with Hong Kong for the lead in China.
14(10) Singapore - Significant fashion infrastructure keeps its ranking strong.
15(-) Madrid - Reasserts the Iberian fashion lead over Barcelona.
16(16) Moscow - Firmly ensconces itself in the Top Twenty.
17(19) Santiago - Leads Latin America.
18(15) Melbourne - Take a second seat to a high-flying Sydney.
19(-) Stockholm - First Scandinavian on the list.
20(22) Buenos Aires - Traditional leader in fashion continues to move up the rankings.
21(23) Johannesburg - Joburg improves two spots.
22(18) Mumbai - Mumbai again leads the Subcontinent.
23(-) Cape Town - Joburg's rival is new to the list.
24(-) New Delhi - New Delhi makes the List, but still is outpaced by Bollywood.
25(13) Barcelona - Still in the Top Twenty-five though Madrid has strong lead.
26(-) Miami - Makes the list on its leadership in swimwear.
27(25) Krakow - Shares the neo-Bohemian spotlight with Prague.
28(-) Prague - No neo about this rising center of fashion.
29(-) Toronto - First Canadian city on the list; Montreal just missed the rankings.
30(20) Rio de Janeiro - Strong Latin American No. 3 outpacing Sao Paolo.

Others in the rankings included Casablanca, Copenhagen, Montreal, Sao Paolo, and Bangkok

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Wednesday, August 13, 2008

Laura Eugenia Bennett

Laura Eugenia Bennett (born August 2, 1963 in New Orleans, Louisiana) is an American architect and fashion designer and one of the four finalists on Bravo's July 2006's Project Runway (season 3).Bennett received her undergraduate degree in architecture from the University of Houston and a graduate degree in the same field from Columbia University in New York City.Her designs for Project Runway tended to be mostly conservative evening wear, and on more than one occasion the judges expressed their concerns that she was aiming strictly for an older market, although she did win one of the weekly challenges. She was also known for completing her garments in short amounts of time. Tim Gunn has joked on her speed often in his podcasts.Bennett ultimately was the second runner-up inOlympus Fashion Week. In February 2008, she debuted her LBD collection on QVC.

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Monday, August 11, 2008

Nico DiDonna

Nico DiDonna (born on 5 August 1964 in Noicattaro) is an Italian fashion designer who moved to London during the '80s, graduated from London College of Fashion with a degree in tailoring and went on to exhibit his first collection at the Business Design Centre, Islington. Since then he has created his own label and opened a men's fashion boutique in the heart of Soho, London, called NICO-d. His label has been picked up by individual boutiques world-wide.

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Saturday, August 09, 2008

Dana Buchman

Dana Buchman is an upscale women's fashion brand, and its founder, Dana Buchman, an American fashion designer and creative designer of the same name. It is owned by the Liz Claiborne fashion company.Dana Buchman was born and raised in Memphis, Tennessee. Buchman graduated from Brown University and was a President's Fellow at the Rhode Island School of Design before earning an Advance Degree in Fashion at London's St. Martin's School of Art. After graduating, Dana Buchman became a creative head for Ellen Tracy. Dana Buchman has been a member of the Council of Fashion Designers America since 1991.As of Spring 2009, Dana Buchman is exclusive to Kohl's.

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Thursday, August 07, 2008

Manish Malhotra - India's Leading Fashion Designer

Manish Malhotra has designed for many leading actresses in Bollywood. He is known for his different style and his ability to envision a 'look' for the character. He is most probably known for designing the costumes for Urmila Matondkar in the film Rangeela. Stars including Kajol, Karisma Kapoor, Kareena Kapoor, Rani Mukherji, Aishwarya Rai, and Preity Zinta have all worn his designs. Although he usually designs for women, he designed for Shahrukh Khan in Mohabbatein. He was also asked to design clothes for Michael Jackson when he visited India for a Bollywood show. Recently, for the first time, Lux participated in the Lakme Fashion Week in association with Manish Malhotra.

Awards
  1. Filmfare Award for Costume Design for Rangeela
  2. Showtime Opinion Poll Award for Raja Hindustani
  3. Siemen's Viewer's Choice Award for Dil To Pagal Hai
  4. Zee Cine Award for Costume Design.
  5. Bollywood Award for Kuch Kuch Hota Hai
  6. Indira Priyadarshini Memorial Award for his contribution to the fashion industry
  7. Stylish Designer Of the Year at the Elle Style Awards in 1999.
  8. Manish was Felicitated by National Institute Of Fashion Technology.
  9. GPBA (German Public Bollywood Award for Om Shanti Om - Best Costumes.

click here for more details about Manish Malhotra

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Monday, August 04, 2008

Max Azria - Good Style-Good Attitude (BCBG)

Max Azria is a Jewish fashion designer of Tunisian descent who founded the popular midscale women's clothing line BCBG in 1989. Originally from Tunisia, Max Azria was born in Paris where he entered the fashion industry. Moving to California in the 1980s, he created BCBG, an acronym for the French saying bon chic, bon genre, which in English means "good style, good attitude."

BCBG was designed to bring European sophistication to American women. BCBG's trendy, chic, and unique styles and patterns were immediately popularized in California and throughout the West Coast, becoming particularly favored in Washington, Arizona and Nevada. After the company opened a flagship store in New York City, BCBG became internationally known in the fashion world.

Max Azria later created an upscale collection known as The Max Azria Collection sold only through selected company-owned boutique stores, before launching BCBGirls, BCBG//Attitude, To The Max, Parallel and acquiring the Hervé Léger label. The company has recently taken over the Rave, G+G, and Ravegirls stores and created Max Rave - a line of clothes that are for juniors and are accessible at cheaper prices than the couture brands but with the same high quality. The company opened its first freestanding "Max Azria" boutique on Los Angeles' Melrose Avenue in 1993. Newly added are shops in West Palm Beach, New York's SoHo, and Southern California's Newport Beach. More recently the BCBG Max Azria brand sells in the United Kingdom as a concession within Harvey Nichols stores in London, Manchester, Leeds and Edinburgh. BCBG Max Azria also operates stores in France, Belgium, Italy, and Switzerland.

Max Azria is popular among many young celebrities including Paris Hilton, Fergie, Lindsay Lohan, Sarah Martineau, Jessica Simpson and Sophia Bush.
click here for more details about Max Azria

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