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Wednesday, August 20, 2008

Intellectual Property in Fashion Industry

Within the fashion industry, intellectual property is not enforced as it is within the film industry and music industry. While brand names and logos are protected, designs are not. Smaller, boutique, designers have lost revenue after their designs have been taken and marketed by bigger businesses with more resources. Some observers have noted, however, that the relative freedom that fashion designers have to "take inspiration" from others' designs contributes to the fashion industry's ability to establish clothing trends. Enticing consumers to buy clothing by establishing new trends is, some have argued, a key component of the industry's success. Intellectual property rules that interfere with the process of trend-making would, on this view, be counter-productive. In 2005, the World Intellectual Property Organization (WIPO) held a conference calling for stricter intellectual property enforcement within the fashion industry to better protect small and medium businesses and promote competitiveness within the textile and clothing industries.

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